Your Ecommerce business can be great success if you find the product that fills the need in the market and it is demanded most by the customers.

But Also while researching the product it is very important to be unique and creative during selection because a lot of people start selling the products that are in trend and after sometime  that product becomes general and eventually loses its charm to top sales and as a result business fails. With so many products available online, finding the best industry becomes a tiring task. Now it wont be good to keep the best business ideas for selling away from you.

Hence, below we have listed the top 6 selling product categories that proved to be getting the most sales despite endless competition.

1. Grocery store

Online grocery stores have become quite common in today’s world. Because of busy working life and lack of time to visit the market place  people want to purchase groceries at their convenience and in just one click while they are scrolling their phone in their break time. 

Growing trends of health and diet nutrition food , online grocery stores are in demand because it gives you an opportunity to sell online in your locality and get sales despite competition by big brands. Statistics-The Indian online grocery market is estimated to grow at a compound annual growth rate of 62 percent by 2022.

Online stores example- Big basket, Grofers

2. Fashion Store

Increasing usage of social media platforms has been a great opportunity for apparels and accessories business. Young generation gen z and millennials are continuously looking for products that are in trend, affordable and can be customised as per their choice. With the impact of fashion on youngsters, online stores are making a huge profit by targeting the audience.

Apparel ,footwear , accessories are the number one in the ecommerce sector. Accessories can be bags, watches, purses, belts, travel accessories, caps, hats etc. Statistics- The e-commerce fashion industry  is expected to reach $43.2 billion by 2025.

Online stores example- Myntra, Amazon. Bewakoof.com 

3. Jewellery Accessories Store

A growing trends in fashion has made it necessary for a women to think  to match their attire with a complimentary piece of jewellery and are willing to pay for completing their look.

This is one of the categories which cannot be ignored as the growing craze over social media among youngsters is making a future for jewellery ecommerce business.

There is a huge opportunity for you here, since women buy jewellery from local sellers despite being available online by big brands.

Statistics- The ecommerce jewellery accessories  industry across India is estimated to reach 850 billion rupees by 2023.

Online stores example- Voylla, Aadhya, Sukhii

4. Beauty and Skincare Store

The shopping for beauty and skin care products made it a huge boom with the online makeup stores.

Women are loving to shop online makeup and skincare products at their convenience and skincare products have made it to their daily life routine consumption. This increases their loyalty towards brands and stores they purchase.

Statistics- The Indian beauty and skincare market is expected to grow by $28 billion by 2025.

Online stores example – Nykaa, Purple etc.

5. Kids Products Store

The Gen Z parents are willing to pay more for the products that provide safety and comfort to their children . as they are more exposed to online . It has made it convenient for them to purchase the products online and get a home delivery.

Whether it’s a toy, nursery products, clothing ,footwear or skincare related to kids. Parents are loyal to brands when it comes to their kids because it is related to child health and lifestyle. And this has triggered the growth of the kids market in ecommerce.

Statistics- Ecommerce toys and baby products is expected to see a growth rate of CAGR of  8.1% from 2021 to 2028.

Online stores example- Firstcry.com , Hopscotch etc

6. Electronic Store

With the growth of technology and increasing knowledge of people towards tech is making a huge market for electronic systems or devices. Innovation is happening everyday and making it people to be efficient  and this has made the demand for electronics increasing and it is unstoppable.

Statistics- India is expected to become the 5th largest consumer durables market by 2025.

Online store example- Amazon , Croma, Vijaysales

Conclusion

As consumers do not want to step out of their homes to purchase any of the products it makes them one of the best selling products online. All these products have open opportunities for many local sellers since India is moving towards vocal for local campaigns. After finding a great product what can be your necessary to do things to launch your business

To find out how you can start an online store and  promote your products check out our another blog.

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